Purina Company Recalls Pro Plan Vet Diet Product Due to, High Levels of Vitamin D

View The Company Statement

According to an abridged statement released by Purina

*Nestlé Purina PetCare announced a voluntary recall on select lots of Purina Pro Plan Veterinary Diets EL Elemental (PPVD EL) prescription dry dog food due to possible high levels of vitamin D.

Vitamin D is an important nutrient for dogs; however, ingestion of high levels can cause health problems when the levels of vitamin D and the length of exposure. Vitamin D toxicity may include emesis (vomiting), appetite loss, increased thirst, urination, excessive drooling, and renal (kidney) dysfunction.

Purina is taking this step after receiving two contacts regarding two separate documented cases of a dog showing signs of vitamin D toxicity after consuming the diet, to date. Once the dogs were taken off the diet, each of these canines recovered.

The affected dry dog food was distributed across the United States by prescription only, through veterinary clinics, Purina Vet Direct, Purina for Professionals, and other select retailers with the ability to validate a prescription.

Purina apologizes to pet owners and veterinarians for any concerns or inconvenience this situation has caused. As pet experts and pet owners ourselves, the health and well-being of pets are our top priority.

Read the complete announcement here.

What to Do?

Purina recommends that pet parents immediately stop feeding the affected product to their dogs and discard any remaining food in a way that no wildlife or other animals can get to it.

It also recommends consulting your veterinarian if your dog has eaten the product and is showing symptoms such as weight loss, excessive drooling, vomiting, loss of appetite, or increased thirst or urination.

Consumers are invited to reach out to Purina with any questions or for refunds. You may call 1-800-345-5678, Monday-Saturday, 8 am to 5 pm CST, or via email at https://www.purina.com/contact-us.

Reporting Pet Food Problems

U.S. citizens can report complaints about FDA-regulated pet food products by calling the consumer complaint coordinator in their area.

Or go to the FDA’s “Report a Pet Food Complaint” page.

Canadians can report any health or safety incidents related to using this product by filling out the Consumer Product Incident Report Form.

By Anita Johnson-Brown

This recall was updated on March 10, 2023

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